Ease, designed for SCAD Startup 2020, is an application used during the presentation practicing process. Its goal is to remove the fear surrounding public speaking by empowering the user with data. Created with communication coaches, it presents data in four key categories -- Balance, Tone, Confidence, and Clarity -- to help the user understand not only what they do when presenting, but how it affects the quality of their work.
I serve as the Project Lead for Ease. As the Lead, I guide my team through all steps of the design process from research, to conceptualization, to production. I also was the sole presenter and lead pitches and presentations ranging from meeetings with industry professionals to a 10-minute pitch and Q&A in front of an audience of 300+.
Ease was built as a part of a one-week design challenege. My team of 5 left the callout meeting on Friday afternoon, then I gave the first round of pitches the following Friday morning. This means all inital research, affinitization, conceptualization, and designing was done in about six and a half (long) days.
Although the project has continued much beyond that week, it began as the product of tight deadlines and high pressure. Much more is on the way for Ease -- Startup was only the beginning.